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As the Merchant of Vino’s 5th most popular beer, New Planet has been invited to attend this event that benefits the Rocky Mountain Micro Finance Institute. Come and sample local products and enjoy live music and children’s activities. There is a $10 fee for tasting in the beer and wine tent but all other activities are free! Come and sample some of the best local wine and beer, including New Planet Beer’s Tread Lightly Ale.

When: Saturday, July 17th 1-5pm

Where: Tamarac Whole Foods– 7400 E. Hampden Avenue Denver, CO

New Planet Beer had the pleasure of serving samples and conversing with customers at Whole Foods in Denver, CO. The Tamarac Whole Foods is the only Colorado location that has the ability to sell alcohol, so tasting events take place every Saturday from 1-6pm. In addition to two premium wine options, Tread Lightly Ale flowed freely throughout the day. Enthusiastic patrons who bought a six pack during our visit also received a one-of-a-kind organic New Planet Beer t-shirt. In addition, everyone that came by our both received a bottle opener and an informational card describing the unique background of gluten-free beer. The talk of the day was centered around the forthcoming release of the New Planet 3R Raspberry Ale which should be hitting the shelves this summer. Be sure to keep an eye out for this Raspberry delight as it’s sure to be a hit. Special thanks to the kind team members of Whole Foods for supporting New Planet Beer and their assistance throughout the day. We look forward to many similar events this summer of which will be promoted through our website.

New Planet Beer is showcasing Tread Lightly Ale during the American Beer Craft Week on Saturday May 22nd. Stop by the Tamarac Whole Foods in Denver at 7400 East Hampden Avenue from 2-5pm, get a taste of Tread Lightly Ale, meet the faces behind New Planet Beer and pick up some trinkets to help spread the word to your friends. Stay tuned for more New Planet Beer events. If you are interested in having New Planet Beer participate in your event, contact us and let us know about it.